Esprit boosts conversion by 10.1%
By using Pixyle.ai’s AI tagging, Esprit improved product data accuracy, boosting conversion rates by 10.1%.
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About Esprit
Esprit & Pixyle AI, since 2023
Business: Global fashion brand
Offerings: Detailed product data and user-friendly tools for wholesale buyers
Mission: Deliver an immersive shopping experience with detailed data and user-friendly tools for wholesale buyers
Challenges faced
Manual processes: Time-consuming and prone to inconsistencies
Product data: Inaccuracies affecting the user journey on their B2B online shop
Slow time-to-market: Manual product data entry was delaying the launch of new products
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The solution: automatic tagging
Automated data entry: Replace manual tasks with AI-powered tagging
Efficiency: Reduced time-to-market for product data creation by 85%
Accuracy: Provided comprehensive and accurate product data, enhancing the user experience on Esprit's B2B online shop
Results & Impact
Higher AOV on Esprit's B2B online shop.
Increase in conversion rate with AI product data.
Faster time to market, reduced from 3 weeks to 3 days.
Client Testimonial
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Laura Pelster
Project Manager @Esprit